Celcom aspires to become the Most Inspiring Digital Organisation by consistently providing the best customer experience in all aspects, through innovative products and services, customer touchpoints, and optimisation of its network. People are a priority in driving optimum performance, which is illustrated by their unceasing contribution to inclusive nation building, ensuring that no one is left behind.

Since they were established in 1988, Celcom has been bridging communications and is advancing towards integrated multi-access, multimedia services and IoT solutions, in line with evolving technologies and consumer expectations in Malaysia.

Leading them to the forefront is their parent company, Axiata Group Berhad, a regional champion serving 350 million customers across 11 countries.